What is Digital Transformation and why do you need it?
Digital Transformation is the adoption of digital technology to transform services or businesses, through replacing non-digital/ manual processes with digital processes or replacing older technology with newer technology solutions. Digital solutions may enable - in addition to efficiency via automation - new types of innovation and creativity, rather than simply enhancing and supporting traditional methods.
One aspect of digital transformation is the concept of 'going paperless' or reaching a 'digital business maturity affecting both individual businesses and whole segments of society, such as government, mass communications, health care, and science.
Digital transformation is not proceeding at the same pace everywhere. According to the McKinsey Global Institute's 2016 Industry Digitization Index, Europe is currently operating at 12% of its digital potential, while the United States is operating at 18%.
Companies started digitizing decades ago, so why is transformation such a buzzword now in 2020?
Thirty years ago, companies had the luxury of taking things slowly. That's no longer the case. Technology is rapidly changing, so companies need to be agile enough to adapt. Digital business transformation is not a once-and-done deal; it's a continuous process and mindset for organizations. CIOs and IT teams should be continually evaluating and testing new technologies to see what could add value to the company.
The pervading school of thought used to be that a digital transformation gave you a competitive advantage. That's no longer the case. Companies need to change and adapt for survival, let alone competition.
It transcends traditional roles like sales, marketing, and customer service. Instead, digital transformation begins and ends with how you think about, and engage with, customers. As we move from paper to spreadsheets to smart applications for managing our business, we have the chance to reimagine how we do business — how we engage our customers — with digital technology on our side.
For small businesses just getting started, there’s no need to set up your business processes and transform them later. one can future-proof the organization from the start. Building a 21st-century business on old habits are not sustainable. Thinking, planning, and building digitally sets you up to be agile, flexible, and ready to grow.
As they embark on digital transformation, many companies are taking a step back to ask whether they are really doing the right things
Emerging technologies, the consumerization of IT, and the ubiquity of cloud architecture have defined a new way of working in IT — shifting the focus of the CIO and the IT department toward integration, data, analysis, innovation, digitization, security, and privacy. Leveraging these modern digital tools to spearhead faster, smarter and more effective customer engagement, will differentiate your company’s products and services, and outpace the competition.
Digital transformation is harnessing technology to change the way you do business. It’s a fundamental cultural shift in how you interact with your customers.
Companies undergoing a digital business transformation will:
- Integrate digital technology into every aspect of their business,
- Change the way they operate by modifying or creating new processes and customer experiences, and
Foster a culture that embraces innovation and change. - Many companies confuse modernization or digitizing with transformation. Digitization is just introducing a tool.
Examples of digitizing include:
Switching from typewriters to word processors and personal computers
Replacing manual cash registers with point-of-sale systems
Introducing email (or more recently collaboration tools like Slack)
Anyone who has worked on a digital transformation project quickly sees how the most digitally mature organizations can turn their investments in transformation into revenue by overwhelming customers with value.
Customers’ expectations, preferences, changing patterns in how and why they purchase need to be the core of any digital transformation effort. With it, digital transformation projects flourish and take on a life of their own. Without it, I’ve seen digital transformation projects become myopic, narrowly focused, substituting internal metric gains for measures that matter most to customers.
The COVID-19 pandemic made the digital transformation even more important : "We’ve seen the COVID crisis rapidly re-shape both the “what” and the “how” of companies’ digital transformation agendas, Connect with us to discuss how we can help you transform.
Advantages of our digital transform solutions:
We can help you realize the advantages of your new technology sooner.
- Accelerated Adoption
- Decreased Training and Support Costs
- Improved User Onboarding
- Propelling Revenue Generation
- Usage Analytics
